THE DEFINING ISSUE OF OUR TIME
Being human unfortunately means releasing planet-warming carbon emissions into the atmosphere. It happens when we take a shower, charge our phones, or let out a yawn after a long day. Just as humans release carbon pollution, so do businesses - and Saltrock is no exception.
WE ARE ON A MISSION
As Saltrock continues to grow, we have an increasing responsibility to commit additional resources toward our values to maximise the positive impact of our products. At Saltrock, we have long held the idea that we should be both a great business and socially responsible. In fact, we believe we cannot be one without the other. Corporate social responsibility is cemented in Saltrock’s future because our people believe in making the world a better place.
WHAT SALTROCK IS DOING
The climate crisis is massive, complicated, and overwhelming. So, it’s often hard to know what we can do about our carbon footprint. Starting today, we’re taking a stand and doing something about it. We’re partnering with EcoCart to empower the Saltrock online community to make their orders carbon neutral.
For every one of our amazing items that ships, you can now help to offset the specific carbon footprint with a positive environmental impact. This means the carbon emissions from producing, manufacturing, and shipping your favourite Saltrock gear to your door can be neutralised. Now you can rest easy knowing that shopping online at Saltrock will not increase your carbon footprint.
So now you’ll know when a Saltrock package arrives at your door, you’ll get something you love, and you’ll be proud of the fact that you’re taking a small step towards making a big change in the world.
What does it mean to offset emissions?
It means that for any carbon emissions released into our atmosphere as a result of manufacturing and shipping items at Saltrock, through your contributions we invest in projects that reduce carbon emissions by the same amount. It’s almost like we’re giving the planet an IOU, then immediately paying it back.
How does it work?
Each time someone checks the carbon neutral box when ordering online at Saltrock, we will automatically purchase verified emissions reductions, more commonly known as “offsets” through our friends at EcoCart. These purchases support environmental projects, like wind and solar farms that create clean energy, or protecting trees that would otherwise be cut down so that they can continue to absorb carbon from the air. On top of it, we make sure that these projects are doing some extra good like protecting animals or supporting underserved communities.
Why is this important?
At Saltrock, we have always been conscious of our impact and actively worked to try and lighten our carbon footprint whilst still offering customers awesome products. We believe that if we all work together towards positive change, we can make the world around us a cleaner, healthier place.
What do you mean carbon neutral?
When we say your orders will be “carbon neutral” (“net zero” is another term you’ll hear), that means that we will eliminate, capture, or otherwise mitigate all the carbon emissions created from making Saltrock products and shipping them to your door.
We’ll even give you information about the project your specific donation is supporting, so you know your money is going to the right place.
JUST THE BEGINNING
At Saltrock, we are committed to slowing the effects of climate change, one order at a time.
Carbon offsets are a starting point—an immediate way to reduce our impact. Even though this is a moment to celebrate, we think that it’d be even better if we didn’t emit any carbon in the first place. To achieve this, we’re working to develop projects in our own supply chain that will reduce our emissions directly. For example our massively popular recycled products have been a fantastic achievement for us and this is something we are going to continue.
THE POWER OF US
Our work isn’t done for another important reason. No matter how much progress we continue to make on our own footprint, Saltrock’s footprint is actually quite small. The effects of climate change are magnified far beyond Saltrock itself.
The only way we can truly begin to reverse the effects of climate change are if everyone does their part.
If you are interested, click here to learn more about the exciting and rewarding projects that EcoCart have funded across the globe.